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Cult.fit is a series F company based in Bengaluru (India), founded in 2016 by Ankit Nagori, Mukesh Bansal and Rishabh Telang. It operates as a Provider of fitness memberships encompassing group classes, gyms, and at-home workouts. Cult.fit has raised $665M in funding from investors like Accel, Kalaari Capital and Chiratae Ventures, with a current valuation of ₹12,200Cr. The company has 47 active competitors, including 8 funded and 1 that has exited. Its top competitors include companies like Anytime Fitness, HealthifyMe and Goqii.
Sectors and market segments that Cult.fit operate in
Cult.fit serves in the B2C space in the HealthTech, Healthcare market segments.The primary business model of Cult.fit are:Company Details
Provider of fitness memberships encompassing group classes, gyms, and at-home workouts. It offers various membership tiers providing access to different combinations of in-person and virtual fitness options. These options include group fitness classes led by trainers, access to gyms with varying levels of equipment and amenities, and live at-home workout sessions. Memberships also incorporate access to sports activities such as badminton and swimming. The company also provides coaching programs focused on weight loss and wellness resources. The offerings aim to create a holistic fitness experience.
- Website
- www.cult.fit/
- Social
- Email ID
- *****@cult.fit
- Part Of
- cure.fit
Key Metrics
Legal entities associated with Cult.fit
Cult.fit is associated with 5 legal entities given below:
Legal Entity Name | Date of Incorporation | Revenue | Latest Employee Count | Documents |
|---|---|---|---|---|
$60.5M (as on Mar 31, 2024) | 189 (as on Apr 30, 2025) | |||
May 23, 2016 | $124M (as on Mar 31, 2024) | 149 (as on Apr 30, 2025) | ||
$43M (as on Mar 31, 2024) | 905 (as on Apr 30, 2025) | |||
Oct 02, 2016 | - | 189 (as on Apr 30, 2025) | ||
Sep 01, 2016 | $645K (as on Mar 31, 2022) | 666 (as on May 31, 2025) |
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Cult.fit's funding and investors
Filter this listCult.fit has raised a total funding of $665M over 13 rounds. Its first funding round was on Jul 04, 2016. Its latest funding round was a Series F round on Oct 27, 2023 for $10.2M. 9 investors participated in its latest round, lead by Valecha Investment, L&K Wellness Services and Exceed Entertainment.
Cult.fit has 60 institutional investors including Accel, Kalaari Capital and Chiratae Ventures. Temasek is the largest institutional investor in Cult.fit. There are 39 Angel Investors in Cult.fit.
Here is the list of recent funding rounds of Cult.fit:
Date of funding | Funding Amount | Round Name | Post money valuation | Revenue multiple | Investors |
|---|---|---|---|---|---|
Oct 27, 2023 | $10.2M | Series F | - | - | |
May 23, 2022 | $1.33M | Series F | - | - | |
Nov 10, 2021 | $180M | Series F | $1.64B | 35.4x |
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Cult.fit's founders and board of directors
Founder? Claim ProfileHere are the details of Cult.fit's key team members:
- Ankit Nagori: Former Co-Founder of Cult.fit and founder of 9 other companies, including Eat.fit, EatFit and Cultsport. They are also an angel investor in 47 startups and serve on the boards of 3 companies.Contact Info: 1 email address
- Mukesh Bansal: Co-Founder of Cult.fit and founder of 6 other companies, including Nurix AI, Cultsport and Myntra. They are also an angel investor in 28 startups and serve on the boards of 4 companies.Contact Info: 3 email addresses
- Rishabh Telang: Former Founder of Cult.fit and founder of 1 other company. They serve on the board of 1 company.
- Naresh Krishnaswamy: CEO of Cult.fit. They are also an angel investor in 1 startup and serve on the board of 1 company.Contact Info: 1 email address
Cult.fit's Board of Directors
Cult.fit's board has 2 active members. Vishesh Shrivastav is part of team and Shamik Das Sharma is independent board member.Here is the list of Cult.fit's board of directors:
Name | Type | Representing | Status | Duration |
|---|---|---|---|---|
Team | - | Current | 9y 1m | |
Team | - | Current | 0y 8m | |
Investor | Kalaari Capital | Current | 8y 11m | |
Investor | Accel | Current | 6y 9m | |
Investor | Temasek | Current | 5y 0m | |
Independent board member | - | Current | 4y 2m | |
Independent board member | - | Current | 8y 11m |
View details of Cult.fit's Founder profiles and Board Members
Cult.fit's employee count trend
Cult.fit has 1,116 employees as of Apr 25. The total employee count is 48.0% more than what it was in Apr 24. Here is Cult.fit's employee count trend over the years:Uncover Cult.fit's growth story! Sign up today!Access Tracxn on any website
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Cult.fit's Competitors and alternates
Top competitors of Cult.fit include Anytime Fitness, HealthifyMe and Goqii. Here is the list of Top 10 competitors of Cult.fit, ranked by Tracxn score:
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Overall Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st | Provider of fitness memberships encompassing group classes, gyms, and at-home workouts | $665M | 83/100 | ||
2nd | Anytime Fitness 2002, Woodbury (United States), Acquired | Operates and franchises fitness clubs | $4.49M | 77/100 | |
3rd | HealthifyMe 2012, Bengaluru (India), Series C | Provider of AI-powered personalized nutrition and fitness coaching | $145M | 76/100 | |
4th | Goqii 2014, Redwood City (United States), Series C | Provider of a wearable wristband integrated with personalized coaching | $110M | 59/100 | |
5th | Provider of multiple fitness services | $6.68M | 53/100 | ||
6th | Growfitter 2016, Mumbai (India), Seed | Provider of an incentivized wellness platform promoting healthy lifestyles | $3.76M | 48/100 | |
7th | Online platform offering multiple fitness services | $13.7K | 29/100 | ||
8th | Provider of a platform for fitness programs and an online shop for nutritional supplements | - | - | 28/100 | |
9th | Retailer of home health equipment and supplies | $1.67M | 27/100 | ||
10th | Health Siren 2019, Pune (India), Unfunded | Mobile app offering home-based multiple healthcare services for the users | - | - | 26/100 |
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Cult.fit's Latest cap tables and shareholding
Founders own 10.68%, Funds (largest shareholder) own 64.35%, Enterprises own 11.72% and Angels own 4.31%. The net worth of Cult.fit's founders is INR 1,300Cr as of Mar 29, 2025.
Shareholders Name | Post Round Holding % | Net worth | Cumulative investment | Realised returns | Unrealised returns | Return multiple |
|---|---|---|---|---|---|---|
Founder | 10.68% | 1,300Cr | 9911391 | 9791290 | 6159712 | 1179149 |
5054272 | 9654956 | 2769195 | 3424878 | 5275097 | 7870329 | |
Fund | 64.35% | 7,860Cr | 1921224 | 6120823 | 2277758 | 5870369 |
6 | 2 | 4 | 1 | 3 | 1 | |
0 | 0 | 0 | 0 | 0 | 0 | |
0 | 0 | 0 | 0 | 0 | 0 | |
0 | 0 | 0 | 0 | 0 | 0 | |
Enterprise | 11.72% | 1,430Cr | 1195930 | 4559025 | 2193055 | 9314381 |
Angel | 4.31% | 526Cr | 1935 | 8816 | 3685 | 1203 |
Other People | 1.17% | 143Cr | 8 | 7 | 7 | 4 |
ESOP Pool | 7.72% | 942Cr | 3562841 | 8260365 | 2866568 | 1664389 |
Total | 99.95% | 12,200Cr | 2201409 | 8765157 | 1441835 | 2273738 |
To unlock detailed Cap Table of Cult.fit Sign up today!Notes: The column Net Worth represents the net worth of investments made by that entity, as per the latest cap table.
DisclaimerView more details of Cult.fit's Shareholding
Cult.fit's Investments and acquisitions
Filter this listCult.fit has made 3 investments in companies including sugar.fit and sugar.fit. Cult.fit has also acquired 15 companies including Gold's Gym and FitKit. Here is the list of investments & acquisitions:
Date of Investment/Acquisition | Type | Company Name | Founded Year | Location |
|---|---|---|---|---|
Mar 13, 2024 | Investments | 2021 | Bengaluru, India | |
Oct 12, 2023 | Investments | 2021 | Bengaluru, India | |
Feb 14, 2022 | Acquisition | 2002 | Andheri, India |
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Reports related to Cult.fit
Here is the latest report on Cult.fit's sector:
News related to Cult.fit
Filter this listMedia has covered Cult.fit for a total of 14 events in the last 1 year, 6 of them have been about company updates and 3 about people movement.
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Cult.fit goes in on fitness retail boom, looks to add 15-20 new stores this yearYourStory•May 19, 2025•Cult.fit
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Cult.fit picks investment bankers for its upcoming Rs 2,500-crore IPOMoneycontrol•Mar 26, 2025•Cult.fit, AXIS Capital, Jefferies, Goldman Sachs and 2 others
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Women find voice in startup worldFinancial Express•Mar 07, 2025•Cult.fit, Zomato, Pine Labs, Lenskart and 2 others
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Cultfit hires Nimesh Mathur as the Chief Human Resources OfficerPeople Matters•Jan 21, 2025•Cult.fit
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adidas and Cult Launch Partnership to Redefine Strength Training and Fitness for Indian AudiencesBusiness News This Week•Nov 15, 2024•Adidas Group, Cult.fit
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SpectrumMetro: Expanding Horizons With New Brands For a Complete Family EntertainmentBusiness News This Week•Aug 31, 2024•Spectrum@Metro, Haldirams, Cult.fit, Xerodegrees
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